Testimonial approach to advertising report
Contains 'AIDS - the testimonial Approach - Raising Anxiety levels' (11 Dec 1989); 'Alternative executions of the AIDS testimonial campaign' (5 Jan 1990); 'AIDS TVC Captioning Research - A Proposal -' (23 Oct 1990);
AIDS 1990 campaign - creative development research phase III
Prepared for Department of Community services & Health Australian National Council on AIDS by Magnus Nankervis & Curl April 1990
Creative development research phase II - verbatim coments
Verbatim response to 'Sarah - Shadow testimonial', 'Chris - shadow testimonial', 'Sarah - Actor', 'Chris - Actor', 'Needle bed'
Creative development research report 1990 AIDS campaign - 'What do parents think' research proposal
Contains '1990 AIDS campaign Creative development research Phase II research report conducted for Department of Community services & Health Australian National Council on AIDS' by Magnus Nankervis & Curl February 1990; 'The 1990 AIDS campaign what do parents think? -A research Proposal' for Department of community services & health by Magnus Nankervis & Curl April 1990
NACAIDS television campaign - creative development and research study
Contains 'AIDS creative development A qualitative research study conducted for Department of Community services & Health Australian National Council on AIDS' by Magnus Nankervis & Curl January 1990
Contains 'N.A.C.A.I.D.S cost summary module 29/7/87'; 'NACAIDS business review 29th April, 1988'
Presentation to NACAIDS on next stage of campaign
Contains a presentation to NACAIDS by Magnus Nankervis & Curl (19 June 1987); 'AIDS next stage' prepared by Magnus Nankervis & Curl (3 March 1988)
Broadcast talent release forms for NACAIDS
Contains agreements between artists and Magnus Nankervis & Curl
Contains 'N.A.C.A.I.D.S. media proposals for phase III January to June 1987'; 'Stage III NACAIDS campaign A presentation to Dr Blewett'; 'Interior concepts' and 'Exterior concepts'; overhead transparencies for 'A presentation to Dr Blewett'
National AIDS Education Program response brief including overhead transparencies
Contains 'A report on HIV/AIDS Activities in Australia 1990-91' by the intergovernmental committee on AIDS; 'National AIDS education programme our response to your brief 'helping to make sex safe again'' by Magnus Nankervis & Curl (11/86); 'Two year base cost estimate for the NACAIDS, AIDS education Programme'; "NACAIDS press release (21/9/87); 'National Advisory committee on AIDS phase III AIDS education programme' (10/11/87); 'NACAIDS Progress report on Module 2 Information Campaign' (1987); 'National Education Program 1998/89 (budget: $3.8m); overhead transparencies regarding AIDS research and ramifications for media.
Media plans and schedules of when and where video and print advertisements made for the department of health will be presented
Market research brief for stage II
contains, market research brief for stage 2, AIDS Brief - 21st November 1988, creative briefs 24th November 1986 to 31/8/88, proposal for art student involvement + associated briefs 27/9/87, stage four - creative presentation + brief - 15/9/88
Transcripts on interviews discussing safe sex and needle sharing.
Drug offensive 'roulette' and IVDU scripts
scripts and images for print, radio and TV commercials highlighting the risks of needle sharing (including HIV AIDS). Titles: 'Russian roulette', 'voodoo dolls', 'digging your own grave', 'testimonial', 'condom' , 'party (45sec)', 'needle sharing', 'Jonno', 'Giant needle', 'How you can die from an infected needle without ever having injected drugs', 'party (60 sec)', 'Jason & Hyde version 2' 'IVUD'
Media schedules for the Department of Community service & health AIDS IVDU campaign December 1989- July 1990.
IVDU media campaign agency brief
Contains National AIDS + recreational IVUD strategic plan - june 1989, IVUD media campaign Agency brief - 23/8/1989, department of community services + health overview - 20/10/89, HIV?IVUD booster campaign media brief - 1990/1991
Socialisation of safe IVDU practices proposal
Outline for an 'interviews' style commercial and responses to a vox pop on needle socialisation.
Feet and Bed commercials - television and radio production estimates
contains cost estimates and production schedules for commercials 'feet' and 'beds'
Interviews with the public regarding safe sex
Interviews with the public regarding safe sex
Interviews with the public regarding safe sex
Interviews with the public regarding safe sex
Condom socialisation - creative development guidelines, proposed treatment and interview questions
creative development research - condom vox pop creative development guidelines, proposed treatment, questions and expected answers on 'condoms'
Verbatim responses to condom advertisements
verbatim responses to commercials "granny", "pub" and "it's what you make it"
Contains plans and outlines for print and tv adverts encouraging the use of condoms to prevent the transmission of STIs. Folder also contains comments on these commercials.
Magnus, Nankervis and Curl deposit
Records relating to the AIDS education campaign strategy including creative briefs, questionnnaires, research reports, scripts, and media schedules relating to condom socialisation, intravenous drug use (IVDU), roulette, AIDS testimonials, and needle bed campaigns.
Magnus, Nankervis and Curl
Testimonials - phase III written responses
Testimonials and needle bed campaign - production costs
AIDS Testimonials - heterosexual youth evaluate captioned commericals summary report
Needle bed and testimonials scripts
Testimonials and needle bed campaign - production meetings
Media recommendations to Department of Community Services and Health
Condom socialisation - vox pop written responses to advertisements
NACAIDS and ANCA print advertisements - condom/IVDU
AIDS Commonwealth government publications
Out Door campaign production papers
Connexions - journal of drug and alcohol issues
Intravenous drug use - published articles
Communications study for phase II illicit drug use campaign, Health Promotion Unit, Victoria
World AIDS Day treatment concept
AIDS/IVDU campaign - metropolitan television - post-analysis report
AIDS/IVDU booster campaign - final and booked multimedia schedule
AIDS/IVDU campaign (multimedia) - final and booked schedules MOJO
AIDS phase IV cinema and television campaign - final and booked schedules
AIDS prevention and treatment - psychology's role
Youth Working Party ANCA - final report
AIDS research - general public survey - report of Western Australian Department of Health
Report on the issues of AIDS with young women
AIDS research report - bisexual men and their partners
AIDS research report - the adolescent and education
AIDS education in Scotland-British advertisements
Condom use of 12-18 year olds in Sydney - research paper
AIDS/IVDU communication strategy pre-test research (volume III)
AIDS communication strategy 1990
Booked media schedules - multimedia
AIDS 1990 campaign development phase III - executive overview
NACAIDS terms of reference statement
IVDU creative development research proposal and brief